Brand USA is the official destination marketing organization for the United States. Our mission is to increase international visitation, spend, and market share to enhance the image of the USA worldwide. We also communicate the U.S. entry/exit policies and procedures – and changes in visa requirements for international travellers.

Are you a member of the USA Discovery Program? Become an officially accredited USA Specialist by taking badges and learn more about the USA. Impress your clients with your knowledge and have fun learning too! This interactive site has an array of itineraries, along with photos and video galleries. Become a USA Specialist to hear more about the awesome annual MegaFam!

Join the USA Discovery Programme: USADiscoveryProgram.co.uk

Launched this year, Brand USA’s Travel Trade website is the official resource for USA Travel Trade planning! Here you can find inspiration and information to help you book more travel to the USA! You can browse robust regional and themed itineraries, beginning in key gateway cities and exploring beyond them to discover both iconic landmarks and hidden gems.

You can watch fun and exciting travel videos, and find out how to embed them in your own collateral, as well as accessing photos from across the USA. Using MediaValet. Learn important travel tips to help ensure that trips go smoothly, from visa and entry policy information to how to get around after arriving in the USA. Review resources customized to the travel trade including the latest on USA events, MICE requests, destination contacts, destination training and more.


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